What P/B measures
P/B tells investors whether the market values a company above or below the accounting value of its equity. A P/B below 1.0 means the stock trades below book value — potentially a bargain, or a sign the market expects asset write-downs.
The ratio is most useful for asset-heavy industries (banking, insurance, real estate) where book value closely approximates economic value. For asset-light companies (tech, services), P/B is less meaningful because intangible assets dominate.